Successful business development has always relied on familiarity, good reputation, efficiency and humanity. And it was with such principles that more than 150 entrepreneurs and investors gathered in Odesa last weekend for a forum "SYNERGIUM 2.0".
Rating agency "ElitExpert", as an information partner of the event, prepared a large material about the forum with comments from speakers and guests.
At the first session, an outstanding expert in effective planning and business management, a psychologist Lyudmila Bogush analyzed the problem of effective planning and time allocation, which is faced not only by beginners, but also by experienced entrepreneurs.
The theme of her speech "Fight back - you are stronger than the circumstances" speaks for itself and coincided with the principles that Lyudmila Bogush is guided by in her work: "Confronting challenges, no matter how difficult, is the key to personal and professional growth. And turning negative circumstances into positive ones is what you have to be able to do to be successful."
As the author of the Pry-Tsilny Time Management technology and the owner of the patent for the organizer-planner BogushBook, Lyudmila Bogush shared a unique perspective on the issues of organization and planning. Her speech at the forum became not only a source of information, but also an inspiration for numerous participants who were looking for ways to overcome difficult situations in their lives and businesses.
Co-organizer of the forum Oleksandr Belokon, who is the founder of the Neural Networks Club, an expert in networking and a startup investor, during the whole day of the forum held several business meetings for the participants using his unique technology, designed to change the approach to business development, introduce himself and get new business contacts.
"Business Dating is a format of managed express networking. Quickly, to the point, without water. And as a result: 40-50 new business contacts and a series of scheduled meetings a week ahead with potential customers, partners and like-minded people. Networking allows you to clearly understand who you should continue communicating with, who you are interested in as a partner and a source of new business opportunities. High-quality environment, comfortable atmosphere and refined format — all this contributes to finding new business acquaintances. Let this day be the beginning of your new business success!", Oleksandr shared his approach.
The next speaker, founder and manager of the "CENTER" Group of Companies with a staff of more than 700 employees, Konstantin Zhuravel, having 30 years of experience in business and 15 years of public activity, during his speech he revealed important aspects of the relationship between people and business.
The theme of the speech "People as the basis and meaning of business activity" emphasizes the importance of people in the successful functioning of the enterprise. According to Konstantin, protection and support of both business and its employees is the key to stability and success: "The main strategies of cooperation and interaction that contribute to the improvement of working conditions are the creation of a favorable business environment and the development of socially responsible business."
Nikita Spirt, young and ambitious, at his presentation talked about digitization as a modern way of business development.
The founder of the international IT holding "ARMAR Solutions" Nikita Spirt impressed the audience with his unique approach and practical business solutions. With the help of clear theses, he revealed the stages of digitalization of business, presented unique methodologies for successful scaling and illustrated them with concrete case examples.
"Digitalization of business is not only about the implementation of technologies, it is a process consisting of several stages. We use unique methodologies that help our partners and customers not only implement digital tools, but also ensure their successful scaling. Using examples of clear cases, we demonstrate a step-by-step implementation plan that gives a complete understanding of how to best adapt digital solutions to your business. And most importantly, these solutions are available and used today." Nikita remarked.
Nikita Spirta's speech at the forum became not only a source of new knowledge for businessmen, but also a practical guide for those who want to implement digital technologies in their business.
"Invest. Take a risk. Win.", the founder and director of the transport and logistics company TEUS spoke on this topic at the SYNERGIUM 2.0 forum — Dmytro Kazanin.
Dmytro began his speech with the most important aspect of his success — investing in the team. “Undoubtedly, the key to achieving maximum results is the people who work with you. Investing in the team is investing in the future of your business", he emphasized.
In his speech, Dmytro Kazanin also drew attention to the principles of investment in startups. He revealed his own experience and gave specific advice on how to choose the right investment directions and minimize risk.
“My success story is an example of how investing in a team and startups can lead to impressive results. Build democratic relations among employees, give them the opportunity for training, self-development and improvement. And when your employee sees the results of his work in the development of the company and receives an appropriate reward for this, you will understand that it works for you and your business." Dmytro Kazanin summed up his speech.
In a world where competition is gaining momentum every day, investing in a personal brand is becoming a necessity for entrepreneurs and professionals in any industry. And this is exactly what she talked about at "SYNERGIUM 2.0". Olena Martsynenko, a well-known multidisciplinary entrepreneur, blogger and WOMEN'S DAY conference organizer.
“In today's world, consumers no longer buy just products or services, they buy the stories and personality behind them. Investing in a personal brand allows you to create a strong foundation for business success, attracting the attention and trust of customers. In today's competition, distinction and one's own uniqueness are becoming key success factors, and it is the development of a personal brand that helps you stand out from the crowd and achieve great results." - noted Olena Martsynenko.
She also shared practical tips on how to maximize profits and effectively use online platforms to engage your audience. Elena presented specific strategies and tools that allow individuality to come to the fore.
An overview of key research in the field of psychology of poverty was presented at her session by a business psychologist, trainer, candidate of sciences and founder of PSYCHOLOGY Natalia Lebedeva. She attracted the attention of the audience with her deep expertise in the field of the psychology of poverty and presented a list of theses that did not leave anyone present indifferent.
"Deep study of mental and behavioral patterns that can stimulate keeping people in a state of poverty is not only a financial condition, it is a kind of system of thoughts and beliefs that is formed as a result of the influence of various factors." - she emphasized.
Nataliya Lebedeva also focused on psychological barriers that can prevent the achievement of financial well-being. And it is understanding these barriers and overcoming them that are key components of success in managing finances and building sustainable well-being.
Natalia Lebedeva's speech became not only an outline of the problems of the psychology of poverty, but also an inspiration for the participants of the forum to take practical steps in building a stable financial future.
Practitioner and founder of a chain of stores SKAY.UA Serhiy Rudyuk surprised the participants of the forum with his fascinating story of business development and frank advice on affiliate programs. His speech, dedicated to the effective search and development of business partnerships, became a great source of inspiration for the participants of the event.
Serhiy shared his experience of using various types of partner programs, including a 50/50 partnership, which, according to him, can be the key to success in business.
One of the most interesting moments of the speech was a master class on effective search for business partners. Rudyuk gave practical advice on where and how to look for potential partners, as well as how to assess their suitability for cooperation.
"Do you need partners in business? Everyone decides for himself. But if so, then partnership can be a decisive factor in successful development, sharing resources and expertise to achieve common goals. Consider partnership as a strategic step in the development of your business, be guided by the knowledge and tools for successful implementation of partnership relations, and then you will succeed" - summed up Serhiy Rudyuk.
The "SYNERGIUM 2.0" forum became a place where businesses could exchange ideas, experience and knowledge, as well as find potential partners for joint projects. Active discussions during the sessions and presentations once again confirmed that cooperation and interaction are key components of successful business in the modern world. It is no coincidence that the very word "synergy" in the name of the forum reflects the importance of combining efforts and resources to achieve common goals and expand business ties. The forum was another step on the way to creating a strong business community that unites for the sake of the joint success of Odesa and Ukraine.
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