5 million customers is a serious argument in favor of the popular real estate portal DOM.RIA. 700 users view the database, analytics and real estate news weekly. Automatic moderation, Inspector Dom Ria reviews users significantly increased the degree of trust in the resource.
Several stages of checking the object
Of the 200 ads submitted weekly to the Dom.Ria database, 65% are automatically moderated by artificial intelligence. On average, 3700 ads are blocked every week: the price has deviated sharply from the market average or these ads do not match the photos.
A new service of the portal is the inspection of the object according to state registers. Both the seller and the buyer are confident in the legal purity of the apartment, plot or house.
Inspector of DOM.RIA and his duties
The company was the first in the country to involve regional experts in the verification of real estate properties placed in the data base.
Inspector DOM.RIA:
- personally inspects the object;
- conducts panoramic shooting;
- records additional data: floor, layout, type of walls, cost of utility services;
- when evaluating land plots, the accuracy of the location and purpose of the plot is verified;
- during the inspection of a new building, the inspector monitors the progress of construction, assesses the infrastructure of the area, checks the compliance of the building with the design and permit documentation.
Advantages of an ad checked by an inspector: user feedback
Buyers receive confirmation of the authenticity of the ad data. According to buyers' feedback, the very fact of inspection of the object by the inspector prompts a quick decision to buy an apartment, house, office or plot.
The panoramic survey conducted by the inspector and the layout confirmed by the analytical system help to assess the object remotely. The format of online viewings is especially convenient in the harsh quarantine conditions and for out-of-town investors.
Sellers of verified objects received an effective advertising mechanism with a minimal budget. The inspector-verified advertisement is stable within the upper terms of issuance. The result is 9 times more calls and 4 times more views compared to regular ads.
In addition to regular inspectors, Dom.Ria publishes reviews of volunteer internet inspectors. Buyers and realtors, after inspecting the object, point to inaccurate information in the ad. Joint efforts make the real estate market fairer and safer.
